THE LATEST
Hot Off the Press!
Check out my latest published pieces. (I'll never tire of seeing the ol' byline.)
Quasar Expeditions: New Website Content
Two years in the making with a high level of Story Brand strategy implemented site-wide and across email campaigns,
this is the writing accomplishment I'm most proud of to date. Check out my copywriting and content work in
collaboration with Quasar Expeditions on their bright-and-shining new website.
My favorite line? Because You're an Adventurer, Not a Tourist.
this is the writing accomplishment I'm most proud of to date. Check out my copywriting and content work in
collaboration with Quasar Expeditions on their bright-and-shining new website.
My favorite line? Because You're an Adventurer, Not a Tourist.
Fresh & Feel-Good Content
Centerpoint Dental Website |
The Coeur d'Alene Resort |
Pilgrim's Market |
Story Brand messaging strategy and website content for this Southern California dental clinic
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3 Easy Acts of Self-Care blog promoting Wellness Suites
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Messaging strategy, editorial interviews, and content for this natural food market's annual report
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EMAIL CONTENT
Featured Sales & Nurturing Email Campaigns
LEAD GENERATOR CONTENT
Featured Ebooks
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TRAVEL WRITING
Travel, Adventure & Hospitality Copywriting
Take a mental vacation through these travel and hospitality-focused pieces,
complete with a sprinkling of wildlife writing.
complete with a sprinkling of wildlife writing.
QUASAR EXPEDITIONS
Voted the #1 Small-Ship Ocean Cruise Line in the World
Flightless Cormorants:
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Waved Albatross –
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Galapagos Photography Tips from a National Geographic Photographer
October in the Galapagos Islands |
THE COEUR D'ALENE RESORT & SPA
A beautiful, luxurious Northwest resort perfectly situated on Lake Coeur d'Alene
Igloos on the Lake Blog
4 Reasons to Go Wine Tasting Blog |
Explore CDA Like a Local
Our Concierge
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Hot Winter Nights Event
Wellness Retreat
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DIGITAL COPYWRITING
Fresh Website Content
University of California, Riverside |
Spear Direct Care |
Poplar Provisions |
BLOGGING
Blog Posts and Press Releases
Want to communicate with your reader base in a more impactful way? Let's chat!
The Coeur d'Alene Resort:
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Leadership for Educational Equity Interview: We Can't Wait
The Coeur d'Alene Resort: Planning Your Honeymoon
The Coeur d'Alene
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RallyUp: Wine Country Wildfires Movement Press Release
WorldLifestyle: 4 Life Lessons I Learned On a Yoga Retreat
Spokane CDA
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PROMOTIONAL CONTENT
Liberti Jewelry Samples
Liberti Diamonds
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EDITORIAL
Article Samples
There are many more where these came from!
If you would like to see other editorials I've written, feel free to send me a request.
If you would like to see other editorials I've written, feel free to send me a request.
Thrive Market Review:
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Emily is an immensely talented writer with so much passion and enthusiasm for the craft, and that is reflected in every article she produces. She conveys great wisdom and insight through her words, but in a way that seems wholly natural and grounded — no easy feat for even the most experienced of writers. 
6 Ways to Turn Your Vision
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INTERVIEWS
Editorial Interviews
Emily's energy is radiant, warm and spacious - as is her interviewing style and writing. She created such an incredible and safe environment that allowed me to share so effortlessly. Not only did Emily facilitate a super fun interview experience, she wrote a brilliant piece that captured her authenticity, brightness, sense of fun, curiosity and adventure. Her sense of ease, space and fun shines through in the few minutes you are lucky to spend with her.
Pete Lee
CPCC, RYT, and Contributing Writer to LA Weekly's Squid Ink Food Blog
Emily has a wonderfully effective writing style and really understood the needs and direction of each piece she wrote for us. Reflected in her writing style is her infectious, easy personality that allows her to belong in any crowd. It would be difficult for anyone not to notice Emily and, more importantly, not to enjoy the time they spend in her company. She adds to her wonderfully kind personality a strong work ethic, natural leadership ability, and maturity well beyond her years.
Ian Brassett
General Manager, Pali Retreat
WRITING STYLE
I breathe life into big ideas through writing.
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As a writer, I aim to:
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My writing style is considered "relatably philosophical." I have always believed that generating relatable, grounded content comes from enhancing my listening skills and taking a genuine interest in learning. It's important to me that all of my customers have what they need to prosper – delivered with a creative edge, well-written, on time, and with a smile.
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My areas of interest and expertise are vast. I'm a:
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LET'S CHAT
Want to collaborate? Me, too!
STEP 1 |
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Email me... about you
Questions about how my communications services can benefit your organization? Send me an inquiry to say hello and share the details of your organization's marketing needs. You'll hear back from me within 2 business days.
STEP 2 |
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Meet and greet
To further discuss your needs and how Write&Shine can help, we can meet digitally or face-to-face. I write remotely from my Coeur d'Alene, Idaho home, but I serve clients worldwide.
STEP 3 |
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